Yahoo CEO Carol Bartz was on Fox Business News today, and she was plenty Bartz-y. When Fox anchor Liz Clamen asked her repeatedly if she was on the way out, she said she was there to stay, adding “Do I look like a wimp?”
No. You do not. Even if you think Bartz is running the company into the ground, you have to give her credit for not holing up and hiding the way her predecessor Jerry Yang did, for continuing to be herself and holding her head high amid a pretty nasty storm of rumors. She further added that she wasn’t hiring a strong number two, saying she didn’t need one.
The question is, do we believe her? I don’t mean that question as a knock on her; frequently CEOs say they’re not going anywhere or not doing a deal or not launching a product just before they do. But Bartz didn’t help her credibility with her answer to Clamen’s question about whether she was tough to work for. She said: “So change just happens with new management and it’s actually refreshing for all of us. So 15,000 employees, three people left? That’s OK.”
Am I totally misunderstanding this or is she saying only three people have left Yahoo in the last year and a half? I think I’ve talked to three this week. I’m not convinced Bartz was a good fit for Yahoo, but I’ve long been a fan of her outspoken, here’s-the-way-it-is management style. And that statement isn’t how things are at Yahoo.
I’m somewhere between those onlookers who loathe Bartz and those who love her. I know a lot of talented executives who have left Yahoo in part because of her. They aren’t haters; they just don’t feel she gets the product or the business. And few metrics have been up during her short tenure, other than profitability which is up 80%, but that’s mostly through cost cutting and frankly, Yahoo had a lot of fat to cut. But on the other hand, I think Bartz is cleaning up a big mess that was a long time in the making. Not even a fictional wonder-CEO could do that in 18 months.
Let’s remember: The business hasn’t grown for six years and Bartz has only been there 18 months. She’s not the one who turned down Microsoft’s $31 a share offer. She’s not the one who bungled an acquisition of Google, YouTube or Facebook. And while we had some fun at her expense over her comments about the technical challenges of blogging– I can tell you from experience Yahoo’s in house content management system was impossible to use. Should it have taken this long and a pile of money to update it? Of course not. But it shows just how asleep the board and prior management was when it came to building a strong modern content creation company– not just a content aggregation company. Eight years after Google bought Blogger, and at least five years after most old media companies embraced blogging platforms like Moveable Type and WordPress, Yahoo is finally figuring it out. You can’t put that on Bartz.
I’ve said it before and I’ll say it again: The Yahoo CEO job has a way of making smart people look inept. Maybe she wasn’t the best pick, but who is this magical better person who’s out there just dying to take her spot?
Back to the Fox segment: There were two rumors Bartz didn’t deny. The first was when she was asked about the takeover rumors and she, as expected, said it wasn’t appropriate for her to speculate. The second was about Yahoo’s investment in Alibaba. She didn’t say they were selling the assets– even when needled by Clamen– but she didn’t say they weren’t selling them, the way she categorically denied an upcoming ouster or talk of a strong number two joining her team. She definitely signaled that she views Alibaba as a wise financial investment and of little strategic value.
Given how much of global Internet traffic is increasingly coming from overseas, and how brilliantly Jack Ma has navigated infrastructure and political challenges endemic to a country like China, I just don’t see how Bartz doesn’t get how much Yahoo could learn from Alibaba or on a more basic level, the advantages of having someone like that as an ally. For sheer entertainment value, I’d give an arm to see Bartz, Jerry Yang and Jack Ma at a board meeting, when and if Yahoo get its contractually-obligated second seat on Alibaba’s board.
From the transcript:
CLAMAN: I need to ask you about Alibaba, this Chinese site in which you have a near 40 percent stake that is extraordinarily valuable. Everyone is wondering are you going to cash in on that. What are you going to do with Alibaba?
First of all, is it 7 billion in value? Is it 11 billion? I can’t get a straight number from anybody.
BARTZ: Well, I think one of the reasons you can’t get a straight number is it’s a private company, so there’s a lot of people that are doing their best analysis of that.
You know, the company five years ago had some trouble in China and made such a wise decision to move the business out of China and not operate in China cause we see what can happen in some of the issues with that.
CLAMAN: Meaning Google and that situation.
BARTZ: And we partnered up with a fantastic entrepreneur named Jack Ma. Five years later, everybody is salivating because it was such a good decision and such a good investment.
So we continue to watch this investment. We’re on the board of Alibaba. And we’re also always watching what is best for the shareholders.
CLAMAN: Would you wait until it goes public or do you not want to miss an opportunity that may be before that?
BARTZ: You’re always evaluating things like this, Liz. Any investment you’re evaluating should I take some out now, should I wait and do these things later.
We have a team of very strong financial experts that both work here and advise us, and we will do the right thing for the shareholders, no doubt about it.
CLAMAN: It must be tempting, though, when you look at — OK, let’s use the low number — $7 billion, if that’s what Alibaba is valued at, to say, boy, you know, this would get some of the analyst heat off my back.
(LAUGHTER)
BARTZ: You know, I have a job that absorbs the heat. That is my job. And so, hey, listen, sometimes it is not fun that you get a little more heat than you expect. But we have such confidence in what we’re doing and we have such confidence in that investment that we will not do anything silly because of supposed heat. We will do the right thing as a management team and the right thing for the shareholders.
After a few years paying the bills and making money in straight comedies, Ice Cube is going back to some interesting work. He’s working right now with The Messenger director Oren Moverman in Rampart, the film about the ’90s LAPD scandal, in which he plays a cop. And now the founding member of N.W.A and former ‘Fuck thePolice’ MC may end up playing another cop, this time for his Three Kings director David O. Russell.
Their untitled project is a potential franchise kickstart, and it resides at New Line, according to Deadline. Ice Cube’s character is described as “a plainclothes detective who’s quick on the trigger” in an article that quickly compares him to Dirty Harry. The site says this is planned as an R-rated drama and “thematically a throwback to those 70s revenge films.”
David O. Russell concocted the story pitch with New Line’s Toby Emmerich, and then they took it to Ice Cube. But he probably won’t write the first draft — Deadline says Mr. Russell will produce but that he “might co-write” it after New Line brings in another writer to get the project going while the director puts the last touches on The Fighter and gets to work on Old St. Louis and Uncharted.
eric seiger
Arrowheadlines: Chiefs <b>News</b> 11/13 - Arrowhead Pride
Good morning everyone. NJ Chiefs Fan is having some internet troubles so Arrowheadlines is coming from me today. Enjoy (four hours late)....
Weekly Health <b>News</b> — Oh She Glows
Well, it is a good thing I made energy bites for last night because we needed them to fuel our beer and chatting marathon on the couch! Last night = Sitting on the couch > Kinect I am a strong.
Forget AOL-Yahoo...It's <b>News</b> Corp-Yahoo That The Insiders Are <b>...</b>
One source close to News Corp says the company is monitoring the situation, and notes that Jon Miller and "Chief Yahoo" Jerry Yang have a good working relationship. Merger talk, says this source, is pre-mature. ...
eric seiger
Yahoo CEO Carol Bartz was on Fox Business News today, and she was plenty Bartz-y. When Fox anchor Liz Clamen asked her repeatedly if she was on the way out, she said she was there to stay, adding “Do I look like a wimp?”
No. You do not. Even if you think Bartz is running the company into the ground, you have to give her credit for not holing up and hiding the way her predecessor Jerry Yang did, for continuing to be herself and holding her head high amid a pretty nasty storm of rumors. She further added that she wasn’t hiring a strong number two, saying she didn’t need one.
The question is, do we believe her? I don’t mean that question as a knock on her; frequently CEOs say they’re not going anywhere or not doing a deal or not launching a product just before they do. But Bartz didn’t help her credibility with her answer to Clamen’s question about whether she was tough to work for. She said: “So change just happens with new management and it’s actually refreshing for all of us. So 15,000 employees, three people left? That’s OK.”
Am I totally misunderstanding this or is she saying only three people have left Yahoo in the last year and a half? I think I’ve talked to three this week. I’m not convinced Bartz was a good fit for Yahoo, but I’ve long been a fan of her outspoken, here’s-the-way-it-is management style. And that statement isn’t how things are at Yahoo.
I’m somewhere between those onlookers who loathe Bartz and those who love her. I know a lot of talented executives who have left Yahoo in part because of her. They aren’t haters; they just don’t feel she gets the product or the business. And few metrics have been up during her short tenure, other than profitability which is up 80%, but that’s mostly through cost cutting and frankly, Yahoo had a lot of fat to cut. But on the other hand, I think Bartz is cleaning up a big mess that was a long time in the making. Not even a fictional wonder-CEO could do that in 18 months.
Let’s remember: The business hasn’t grown for six years and Bartz has only been there 18 months. She’s not the one who turned down Microsoft’s $31 a share offer. She’s not the one who bungled an acquisition of Google, YouTube or Facebook. And while we had some fun at her expense over her comments about the technical challenges of blogging– I can tell you from experience Yahoo’s in house content management system was impossible to use. Should it have taken this long and a pile of money to update it? Of course not. But it shows just how asleep the board and prior management was when it came to building a strong modern content creation company– not just a content aggregation company. Eight years after Google bought Blogger, and at least five years after most old media companies embraced blogging platforms like Moveable Type and WordPress, Yahoo is finally figuring it out. You can’t put that on Bartz.
I’ve said it before and I’ll say it again: The Yahoo CEO job has a way of making smart people look inept. Maybe she wasn’t the best pick, but who is this magical better person who’s out there just dying to take her spot?
Back to the Fox segment: There were two rumors Bartz didn’t deny. The first was when she was asked about the takeover rumors and she, as expected, said it wasn’t appropriate for her to speculate. The second was about Yahoo’s investment in Alibaba. She didn’t say they were selling the assets– even when needled by Clamen– but she didn’t say they weren’t selling them, the way she categorically denied an upcoming ouster or talk of a strong number two joining her team. She definitely signaled that she views Alibaba as a wise financial investment and of little strategic value.
Given how much of global Internet traffic is increasingly coming from overseas, and how brilliantly Jack Ma has navigated infrastructure and political challenges endemic to a country like China, I just don’t see how Bartz doesn’t get how much Yahoo could learn from Alibaba or on a more basic level, the advantages of having someone like that as an ally. For sheer entertainment value, I’d give an arm to see Bartz, Jerry Yang and Jack Ma at a board meeting, when and if Yahoo get its contractually-obligated second seat on Alibaba’s board.
From the transcript:
CLAMAN: I need to ask you about Alibaba, this Chinese site in which you have a near 40 percent stake that is extraordinarily valuable. Everyone is wondering are you going to cash in on that. What are you going to do with Alibaba?
First of all, is it 7 billion in value? Is it 11 billion? I can’t get a straight number from anybody.
BARTZ: Well, I think one of the reasons you can’t get a straight number is it’s a private company, so there’s a lot of people that are doing their best analysis of that.
You know, the company five years ago had some trouble in China and made such a wise decision to move the business out of China and not operate in China cause we see what can happen in some of the issues with that.
CLAMAN: Meaning Google and that situation.
BARTZ: And we partnered up with a fantastic entrepreneur named Jack Ma. Five years later, everybody is salivating because it was such a good decision and such a good investment.
So we continue to watch this investment. We’re on the board of Alibaba. And we’re also always watching what is best for the shareholders.
CLAMAN: Would you wait until it goes public or do you not want to miss an opportunity that may be before that?
BARTZ: You’re always evaluating things like this, Liz. Any investment you’re evaluating should I take some out now, should I wait and do these things later.
We have a team of very strong financial experts that both work here and advise us, and we will do the right thing for the shareholders, no doubt about it.
CLAMAN: It must be tempting, though, when you look at — OK, let’s use the low number — $7 billion, if that’s what Alibaba is valued at, to say, boy, you know, this would get some of the analyst heat off my back.
(LAUGHTER)
BARTZ: You know, I have a job that absorbs the heat. That is my job. And so, hey, listen, sometimes it is not fun that you get a little more heat than you expect. But we have such confidence in what we’re doing and we have such confidence in that investment that we will not do anything silly because of supposed heat. We will do the right thing as a management team and the right thing for the shareholders.
After a few years paying the bills and making money in straight comedies, Ice Cube is going back to some interesting work. He’s working right now with The Messenger director Oren Moverman in Rampart, the film about the ’90s LAPD scandal, in which he plays a cop. And now the founding member of N.W.A and former ‘Fuck thePolice’ MC may end up playing another cop, this time for his Three Kings director David O. Russell.
Their untitled project is a potential franchise kickstart, and it resides at New Line, according to Deadline. Ice Cube’s character is described as “a plainclothes detective who’s quick on the trigger” in an article that quickly compares him to Dirty Harry. The site says this is planned as an R-rated drama and “thematically a throwback to those 70s revenge films.”
David O. Russell concocted the story pitch with New Line’s Toby Emmerich, and then they took it to Ice Cube. But he probably won’t write the first draft — Deadline says Mr. Russell will produce but that he “might co-write” it after New Line brings in another writer to get the project going while the director puts the last touches on The Fighter and gets to work on Old St. Louis and Uncharted.
eric seiger
Arrowheadlines: Chiefs <b>News</b> 11/13 - Arrowhead Pride
Good morning everyone. NJ Chiefs Fan is having some internet troubles so Arrowheadlines is coming from me today. Enjoy (four hours late)....
Weekly Health <b>News</b> — Oh She Glows
Well, it is a good thing I made energy bites for last night because we needed them to fuel our beer and chatting marathon on the couch! Last night = Sitting on the couch > Kinect I am a strong.
Forget AOL-Yahoo...It's <b>News</b> Corp-Yahoo That The Insiders Are <b>...</b>
One source close to News Corp says the company is monitoring the situation, and notes that Jon Miller and "Chief Yahoo" Jerry Yang have a good working relationship. Merger talk, says this source, is pre-mature. ...
eric seiger
eric seiger
eric seiger
Arrowheadlines: Chiefs <b>News</b> 11/13 - Arrowhead Pride
Good morning everyone. NJ Chiefs Fan is having some internet troubles so Arrowheadlines is coming from me today. Enjoy (four hours late)....
Weekly Health <b>News</b> — Oh She Glows
Well, it is a good thing I made energy bites for last night because we needed them to fuel our beer and chatting marathon on the couch! Last night = Sitting on the couch > Kinect I am a strong.
Forget AOL-Yahoo...It's <b>News</b> Corp-Yahoo That The Insiders Are <b>...</b>
One source close to News Corp says the company is monitoring the situation, and notes that Jon Miller and "Chief Yahoo" Jerry Yang have a good working relationship. Merger talk, says this source, is pre-mature. ...
eric seiger
Yahoo CEO Carol Bartz was on Fox Business News today, and she was plenty Bartz-y. When Fox anchor Liz Clamen asked her repeatedly if she was on the way out, she said she was there to stay, adding “Do I look like a wimp?”
No. You do not. Even if you think Bartz is running the company into the ground, you have to give her credit for not holing up and hiding the way her predecessor Jerry Yang did, for continuing to be herself and holding her head high amid a pretty nasty storm of rumors. She further added that she wasn’t hiring a strong number two, saying she didn’t need one.
The question is, do we believe her? I don’t mean that question as a knock on her; frequently CEOs say they’re not going anywhere or not doing a deal or not launching a product just before they do. But Bartz didn’t help her credibility with her answer to Clamen’s question about whether she was tough to work for. She said: “So change just happens with new management and it’s actually refreshing for all of us. So 15,000 employees, three people left? That’s OK.”
Am I totally misunderstanding this or is she saying only three people have left Yahoo in the last year and a half? I think I’ve talked to three this week. I’m not convinced Bartz was a good fit for Yahoo, but I’ve long been a fan of her outspoken, here’s-the-way-it-is management style. And that statement isn’t how things are at Yahoo.
I’m somewhere between those onlookers who loathe Bartz and those who love her. I know a lot of talented executives who have left Yahoo in part because of her. They aren’t haters; they just don’t feel she gets the product or the business. And few metrics have been up during her short tenure, other than profitability which is up 80%, but that’s mostly through cost cutting and frankly, Yahoo had a lot of fat to cut. But on the other hand, I think Bartz is cleaning up a big mess that was a long time in the making. Not even a fictional wonder-CEO could do that in 18 months.
Let’s remember: The business hasn’t grown for six years and Bartz has only been there 18 months. She’s not the one who turned down Microsoft’s $31 a share offer. She’s not the one who bungled an acquisition of Google, YouTube or Facebook. And while we had some fun at her expense over her comments about the technical challenges of blogging– I can tell you from experience Yahoo’s in house content management system was impossible to use. Should it have taken this long and a pile of money to update it? Of course not. But it shows just how asleep the board and prior management was when it came to building a strong modern content creation company– not just a content aggregation company. Eight years after Google bought Blogger, and at least five years after most old media companies embraced blogging platforms like Moveable Type and WordPress, Yahoo is finally figuring it out. You can’t put that on Bartz.
I’ve said it before and I’ll say it again: The Yahoo CEO job has a way of making smart people look inept. Maybe she wasn’t the best pick, but who is this magical better person who’s out there just dying to take her spot?
Back to the Fox segment: There were two rumors Bartz didn’t deny. The first was when she was asked about the takeover rumors and she, as expected, said it wasn’t appropriate for her to speculate. The second was about Yahoo’s investment in Alibaba. She didn’t say they were selling the assets– even when needled by Clamen– but she didn’t say they weren’t selling them, the way she categorically denied an upcoming ouster or talk of a strong number two joining her team. She definitely signaled that she views Alibaba as a wise financial investment and of little strategic value.
Given how much of global Internet traffic is increasingly coming from overseas, and how brilliantly Jack Ma has navigated infrastructure and political challenges endemic to a country like China, I just don’t see how Bartz doesn’t get how much Yahoo could learn from Alibaba or on a more basic level, the advantages of having someone like that as an ally. For sheer entertainment value, I’d give an arm to see Bartz, Jerry Yang and Jack Ma at a board meeting, when and if Yahoo get its contractually-obligated second seat on Alibaba’s board.
From the transcript:
CLAMAN: I need to ask you about Alibaba, this Chinese site in which you have a near 40 percent stake that is extraordinarily valuable. Everyone is wondering are you going to cash in on that. What are you going to do with Alibaba?
First of all, is it 7 billion in value? Is it 11 billion? I can’t get a straight number from anybody.
BARTZ: Well, I think one of the reasons you can’t get a straight number is it’s a private company, so there’s a lot of people that are doing their best analysis of that.
You know, the company five years ago had some trouble in China and made such a wise decision to move the business out of China and not operate in China cause we see what can happen in some of the issues with that.
CLAMAN: Meaning Google and that situation.
BARTZ: And we partnered up with a fantastic entrepreneur named Jack Ma. Five years later, everybody is salivating because it was such a good decision and such a good investment.
So we continue to watch this investment. We’re on the board of Alibaba. And we’re also always watching what is best for the shareholders.
CLAMAN: Would you wait until it goes public or do you not want to miss an opportunity that may be before that?
BARTZ: You’re always evaluating things like this, Liz. Any investment you’re evaluating should I take some out now, should I wait and do these things later.
We have a team of very strong financial experts that both work here and advise us, and we will do the right thing for the shareholders, no doubt about it.
CLAMAN: It must be tempting, though, when you look at — OK, let’s use the low number — $7 billion, if that’s what Alibaba is valued at, to say, boy, you know, this would get some of the analyst heat off my back.
(LAUGHTER)
BARTZ: You know, I have a job that absorbs the heat. That is my job. And so, hey, listen, sometimes it is not fun that you get a little more heat than you expect. But we have such confidence in what we’re doing and we have such confidence in that investment that we will not do anything silly because of supposed heat. We will do the right thing as a management team and the right thing for the shareholders.
After a few years paying the bills and making money in straight comedies, Ice Cube is going back to some interesting work. He’s working right now with The Messenger director Oren Moverman in Rampart, the film about the ’90s LAPD scandal, in which he plays a cop. And now the founding member of N.W.A and former ‘Fuck thePolice’ MC may end up playing another cop, this time for his Three Kings director David O. Russell.
Their untitled project is a potential franchise kickstart, and it resides at New Line, according to Deadline. Ice Cube’s character is described as “a plainclothes detective who’s quick on the trigger” in an article that quickly compares him to Dirty Harry. The site says this is planned as an R-rated drama and “thematically a throwback to those 70s revenge films.”
David O. Russell concocted the story pitch with New Line’s Toby Emmerich, and then they took it to Ice Cube. But he probably won’t write the first draft — Deadline says Mr. Russell will produce but that he “might co-write” it after New Line brings in another writer to get the project going while the director puts the last touches on The Fighter and gets to work on Old St. Louis and Uncharted.
eric seiger
eric seiger
Arrowheadlines: Chiefs <b>News</b> 11/13 - Arrowhead Pride
Good morning everyone. NJ Chiefs Fan is having some internet troubles so Arrowheadlines is coming from me today. Enjoy (four hours late)....
Weekly Health <b>News</b> — Oh She Glows
Well, it is a good thing I made energy bites for last night because we needed them to fuel our beer and chatting marathon on the couch! Last night = Sitting on the couch > Kinect I am a strong.
Forget AOL-Yahoo...It's <b>News</b> Corp-Yahoo That The Insiders Are <b>...</b>
One source close to News Corp says the company is monitoring the situation, and notes that Jon Miller and "Chief Yahoo" Jerry Yang have a good working relationship. Merger talk, says this source, is pre-mature. ...
eric seiger
eric seiger
Arrowheadlines: Chiefs <b>News</b> 11/13 - Arrowhead Pride
Good morning everyone. NJ Chiefs Fan is having some internet troubles so Arrowheadlines is coming from me today. Enjoy (four hours late)....
Weekly Health <b>News</b> — Oh She Glows
Well, it is a good thing I made energy bites for last night because we needed them to fuel our beer and chatting marathon on the couch! Last night = Sitting on the couch > Kinect I am a strong.
Forget AOL-Yahoo...It's <b>News</b> Corp-Yahoo That The Insiders Are <b>...</b>
One source close to News Corp says the company is monitoring the situation, and notes that Jon Miller and "Chief Yahoo" Jerry Yang have a good working relationship. Merger talk, says this source, is pre-mature. ...
eric seiger
Arrowheadlines: Chiefs <b>News</b> 11/13 - Arrowhead Pride
Good morning everyone. NJ Chiefs Fan is having some internet troubles so Arrowheadlines is coming from me today. Enjoy (four hours late)....
Weekly Health <b>News</b> — Oh She Glows
Well, it is a good thing I made energy bites for last night because we needed them to fuel our beer and chatting marathon on the couch! Last night = Sitting on the couch > Kinect I am a strong.
Forget AOL-Yahoo...It's <b>News</b> Corp-Yahoo That The Insiders Are <b>...</b>
One source close to News Corp says the company is monitoring the situation, and notes that Jon Miller and "Chief Yahoo" Jerry Yang have a good working relationship. Merger talk, says this source, is pre-mature. ...
eric seiger
Arrowheadlines: Chiefs <b>News</b> 11/13 - Arrowhead Pride
Good morning everyone. NJ Chiefs Fan is having some internet troubles so Arrowheadlines is coming from me today. Enjoy (four hours late)....
Weekly Health <b>News</b> — Oh She Glows
Well, it is a good thing I made energy bites for last night because we needed them to fuel our beer and chatting marathon on the couch! Last night = Sitting on the couch > Kinect I am a strong.
Forget AOL-Yahoo...It's <b>News</b> Corp-Yahoo That The Insiders Are <b>...</b>
One source close to News Corp says the company is monitoring the situation, and notes that Jon Miller and "Chief Yahoo" Jerry Yang have a good working relationship. Merger talk, says this source, is pre-mature. ...
eric seiger eric seiger
eric seiger
eric seiger
eric seiger
Arrowheadlines: Chiefs <b>News</b> 11/13 - Arrowhead Pride
Good morning everyone. NJ Chiefs Fan is having some internet troubles so Arrowheadlines is coming from me today. Enjoy (four hours late)....
Weekly Health <b>News</b> — Oh She Glows
Well, it is a good thing I made energy bites for last night because we needed them to fuel our beer and chatting marathon on the couch! Last night = Sitting on the couch > Kinect I am a strong.
Forget AOL-Yahoo...It's <b>News</b> Corp-Yahoo That The Insiders Are <b>...</b>
One source close to News Corp says the company is monitoring the situation, and notes that Jon Miller and "Chief Yahoo" Jerry Yang have a good working relationship. Merger talk, says this source, is pre-mature. ...
Recently, I've been researching heavily how to increase my online income. I figure I've been at this long enough that I should be making more money. While I make a more than decent living as a freelance writer, I have some goals I'm trying to reach - and that requires more than I'm making now.
That's how I came across the report, Teaching Sells: Forget Everything You Know About Making Money Online (And Start Making Some) on ProBlogger.net.
What This Report is Not
When something is recommended a lot, you expect it to be chock full of new found, groundbreaking advice. You won't find such info here.
In fact, a few who've read it have commented that there's "nothing new" here. And, they're right. But, in my humble opinion, that's someone who's either so far advanced in the world of making money online that this report has no value for them, and/or someone who was looking for a new, quick-fix way to make money online (FYI, I hope you know there's no such thing).
What Makes Teaching Sells a Must-Read
So, then, what makes this report a must-read? Quite simply, it's the mindshift that it causes. You know how sometimes you can do the same thing, but depending on how your approach (ie, the mindset you bring to the problem), you get a different solution?
That's what this report does. It forces you to start thinking - not only out of the box - but above, beyond and over the box. Heck, it throws the box out the window and asks you to jump into a completely different box!
What's of Value to Freelance Writers in Teaching Sells
For one, the report deals in a genre freelance writers are already familiar with - content development. It talks about how to abandon the "give everything away for free" mindset, and how to start monetizing your knowledge. Eg, the report elaborates:
If you're blogging or otherwise creating content online in the hopes of making money, there's a good chance you're following a fairly complicated and time-consuming strategy. You've got to publish every day and attract lots of links, so that after a year or so, the Google Gods will bless you with plenty of long-tail search results that will bring you traffic. ... The money is pretty meager, but if you work hard, maybe one day it will add up to enough-if you just keep at it and never ever quit producing more and more free content. [Info reprinted from report at TeachingSells.com].
Teaching Sells' Solution: Create content once and sell it over and over.
Huh? That can be done.
Yes, and the report details why that's possible.
Conclusion: If you're serious about making money online and need a "mind shift," this report is a must read. As I wrote about in the article, Freelance Writers: Why Aren't You Making More Money?, sometimes it's the "little" things that get in the way of our success, not the biggies like money.
Other Notes:Teaching Sells is a 24-page FREE ebook. Get it at TeachingSells.com. You do have to give your name and email address to sign up to receive it. They also offer a 12-week training course that shows you how to create content that sells.
Report was written by Brian Clark of CopyBlogger.com.
eric seiger
Arrowheadlines: Chiefs <b>News</b> 11/13 - Arrowhead Pride
Good morning everyone. NJ Chiefs Fan is having some internet troubles so Arrowheadlines is coming from me today. Enjoy (four hours late)....
Weekly Health <b>News</b> — Oh She Glows
Well, it is a good thing I made energy bites for last night because we needed them to fuel our beer and chatting marathon on the couch! Last night = Sitting on the couch > Kinect I am a strong.
Forget AOL-Yahoo...It's <b>News</b> Corp-Yahoo That The Insiders Are <b>...</b>
One source close to News Corp says the company is monitoring the situation, and notes that Jon Miller and "Chief Yahoo" Jerry Yang have a good working relationship. Merger talk, says this source, is pre-mature. ...
eric seiger
Arrowheadlines: Chiefs <b>News</b> 11/13 - Arrowhead Pride
Good morning everyone. NJ Chiefs Fan is having some internet troubles so Arrowheadlines is coming from me today. Enjoy (four hours late)....
Weekly Health <b>News</b> — Oh She Glows
Well, it is a good thing I made energy bites for last night because we needed them to fuel our beer and chatting marathon on the couch! Last night = Sitting on the couch > Kinect I am a strong.
Forget AOL-Yahoo...It's <b>News</b> Corp-Yahoo That The Insiders Are <b>...</b>
One source close to News Corp says the company is monitoring the situation, and notes that Jon Miller and "Chief Yahoo" Jerry Yang have a good working relationship. Merger talk, says this source, is pre-mature. ...
eric seiger
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